New Client Questionnaire – Beaverbird Media

Name of business:

Email address associated with the business.

Describe the products or services your business offers:

Define the identity of your brand in terms of core values and overall “personality” of the business:

What do you offer your customers that makes them choose you over your main competitors?

What factors might currently influence a customer’s decision to choose a competitor over your business?

What do you feel are your main selling points?

What messaging and advertising strategies do you feel would best convey your primary selling points?

What audience is your business trying to reach and what demographics does your audience typically consist of?

Have you tried any marketing solutions in the past? If so what did you like and dislike?

Do you have a marketing budget? If so, how much is it?

What are your goals for this year and how will success be measured?

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